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Company

Jason Lynn returns to mParticle as Chief Product Officer, leading the company into a new era of innovation

We are thrilled to announce the return of our co-founder, Jason Lynn. Jason rejoins mParticle today as our new Chief Product Officer (CPO), bringing with him a wealth of experience and a renewed vision for our future.

Exploring Composability in the Customer Data Stack

Webinars

Exploring Composability in the Customer Data Stack

Are you ready to evolve your approach to customer data management? Dive into this recorded panel session featuring Karan Gupta, Head of CRM at Marley Spoon; Sunil Pereira, Principal, Industry Specialist - Advertising & Marketing at AWS; and Chee Chew, CPO at mParticle. Together, they delve into the rise of composability within the customer data stack and share strategies to maximize your data's business impact.

complete-guide-to-customer-data-platforms

Guides

The complete guide to Customer Data Platforms

Learn more about what a CDP is, understand the difference between vendor types, and shape your modern customer data management strategy.

Webinars

Fireside chat with mParticle's new Chief Product Officer, Jason Lynn

Demystifying the Data layer The Transformation of Marketing Data Infrastructure

Guides

Demystifying the Data layer: The Transformation of Marketing Data Infrastructure

Joe and the juice

Videos

mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth

Eliminate guesswork with the power of AI

Workshops

Eliminate guesswork with the power of AI

First-party Data_ The Secret Ingredient for a Differentiated Dining Experience

Guides

First-party Data: The Secret Ingredient for a Differentiated Dining Experience

mParticle launches Warehouse Sync to accelerate time to data value

Workshops

Go beyond Reverse-ETL with mParticle Warehouse Sync

Exploring Composability in the Customer Data Stack

Webinars

Exploring Composability in the Customer Data Stack

Build Predictive Audiences with mParticle

Videos

Build Predictive Audiences with mParticle

Personalize this holiday season’s re-acquisition campaigns with real-time Audiences use cases

Workshops

Personalize this holiday season’s re-acquisition campaigns with real-time Audiences use cases

The marketer's guide to transforming the customer experience with machine learning

Guides

AI Within Reach: The marketer's guide to transforming the customer experience with machine learning

Flexible Data Activation with mParticle Warehouse Sync

Workshops

Flexible Data Activation with mParticle Warehouse Sync

Bringing AI to your marketing stack

Webinars

Eclipse customers’ expectations: How the Wall Street Journal optimizes campaign targeting with AI

Geeked and fired up_ How to take your loyalty program to the next level

Webinars

Geeked and fired up: How to take your loyalty program to the next level

meta-mparticle-webinar

Webinars

Level up your first-party data strategy with Meta + mParticle

Data Plan Builder

Guides

Data Plan Builder

Upleveling your customer data_ data maturity and customer journeys

Webinars

Upleveling your customer data: data maturity and customer journeys

vidora-webinar

Webinars

Bringing AI to your marketing stack

Why the “modern data stack” isn't the answer — 5 leaders dive in

Webinars

Why the “modern data stack” isn't the answer — 5 leaders dive in

Powering Game-Changing Experiences Ahead of a Cookieless World

Webinars

Powering Game-Changing Experiences Ahead of a Cookieless World

Women in MarTech _ Part 2

Webinars

Women in MarTech | Part 2

It's Time to Turn Data Chaos into Order

Webinars

It's Time to Turn Data Chaos into Order

The Customer Data Platform Buying Guide

Guides

The Customer Data Platform Buying Guide

Exploring Journeys_ Your path to cross-channel customer experiences

Webinars

Exploring Journeys: Your path to cross-channel customer experiences

Learn to build powerful customer experiences with mParticle in our on-demand demo

Webinars

Learn to build powerful customer experiences with mParticle in our on-demand demo

Democratizing customer data_ Comparing the modern data stack and customer data platforms

Webinars

Democratizing customer data: Comparing the modern data stack and customer data platforms

mParticle & Indicative_ Accelerate your customer data strategy

Webinars

mParticle & Indicative: Accelerate your customer data strategy

Calculated Attributes use case guide

Guides

Calculated Attributes use case guide

chee-chew

Webinars

mParticle Education Series: Data and Competitive Advantage with Chee Chew

Realize the full benefit of customer data with our new Data Planning tools and templates

Webinars

Realize the full benefit of customer data with our new Data Planning tools and templates

mParticle Education Series_ Decision Making, Data, and Poker with Annie Duke

Webinars

mParticle Education Series: Decision Making, Data, and Poker with Annie Duke

v

Webinars

mParticle Education Series: How to build your first-party data strategy

The complete guide to Customer Data Platforms for engineers

Guides

The complete guide to Customer Data Platforms for engineers

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