Why Zero-Waste is ushering in the era of the CDP 2.0Read blog series
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Growth
Delivering AI-Powered Precision in CTV: How mParticle Drives Intelligent, High-Impact Campaigns
How onX accelerated marketing campaigns with mParticle's AI engine
Videos
Build Predictive Audiences with mParticle
AI and Data Privacy: How to ensure your AI programs are safe, responsible, and effective
How the Wall Street Journal increases the value of their first-party data with AI
How the New York Post tripled campaign conversions for its premium sports membership
How to improve ROAS with predictive advertising
How to use your customer data to predict customer churn
What’s the difference between predictive vs. prescriptive analytics?
Transform customer data into predictive insights with an AI CDP
Engineering
Data enrichment and machine learning: Maximizing the value of your data insights
mParticle Product
How to harness the power of a CDP for machine learning: Part 3
Meet your marketing goals with customer data
Generate in-warehouse predictive audiences
Money20/20: Innovation, AI, and data management
Improve products with AI and Machine Learning
Hyperloglog Algorithm: A must-know for data scientists
The problem with app updates: Communication breakdown
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