Company
TVBS partners with mParticle to build a 360-degree customer view
mParticle will empower TVBS to deliver better personalization at scale across channels
G2 recognizes mParticle for exceptional customer support
The peer-to-peer review platform has given mParticle its "Best Support: Fall 2023" badge in the Enterprise CDP category.
mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency
QSR Magazine: How Restaurants are Building Loyalty with a Better Digital Experience
Marley Spoon invests in customer data platform
mParticle launches toolkit to help brands optimize cross-channel customer journeys
mParticle CEO Michael Katz On Living In The CDP Era
Do You Need a CDP? And Other Data Mysteries
Data startup mParticle just raised $150 million as competition with Adobe and Salesforce intensifies
Better marketing with fewer cookies
Navigating Consumer Data Privacy: Four Ways To Provide Relevance, Personalization, and Privacy in the New World
MarTech Interview With Michael Katz, CEO And Co-Founder Of mParticle
Four Ways Brands Can Use Customer Data To Help Accelerate The Resurgence Of Offline Experiences Post-Covid
Giant Eagle spreads omnichannel personalization wings
Melissa Benua on CI/CD and Quality Engineering
Building customer trust through privacy
Melissa Benua — A woman who is a problem solver
What’s on the mind of some of NYC’s top marketers
mParticle’s new API could help marketers with “anonymous user” data
Assembly, activation, and the many flavors of Customer Data Platforms
Experts weigh in on what Apple’s new privacy-safe social login option means for advertisers
Zendesk acquires Smooch, LinkedIn updates Sales Navigator, more news
The inside story of the Burger King campaign that changed the brand’s entire outlook on marketing
Lessons learned from CDP implementations
Surfboards, free flights and unlimited books: These are 9 of the coolest perks of 2019
mParticle is rolling out an API to fend off Salesforce and Adobe in the war over marketing tech
A marketer’s guide to CDPs (behind the hype edition)
7 companies that give staff paid time off when they get a puppy
AB InBev CMO to become Kraft Heinz CEO; Subscriber management clashes with AdTech
Zuck’s privacy manifesto is ‘business as usual’ for advertisers
Identity resolution and cross-device identity management
18 East Coast companies to check out now
What is stoking investor interest in AdTech and MarTech?
mParticle launches Data Master to help users improve data quality
CDPs are only scratching the surface of their potential
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