Integrations
Collect and connect SmarterHQ data with mParticle
SmarterHQ is a multi-channel behavioral marketing platform, empowering B2C marketers to personalize individual customer interactions in real-time.
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Links
Category
PlatformtvOS, Mobile Web, Android, iOS, Out of Band
Supports
Minimum mParticle SDK Version
tvOS0.0
Mobile Web0.0
Android0.0
iOS0.0
Out of Band0.0
Data Types
User Identity Change
User Attribute Change
Session Start
Session End
Push Registration
Opt Out
Screen View
Crash Report
Custom Event
Application State Transition
Commerce Event
User IDs
Push Token
Customer ID
Facebook ID
Twitter Handle
Google ID
Microsoft ID
Yahoo ID
Email Address
Other
Device IDs
Android Device ID
iOS IDFA
iOS IDFV
Google Advertising Identifier
Available Configurations Added
OutputEvents
Benefits
- 01Personalize the Customer JourneyStream real-time, actionable data to SmarterHQ to increase conversion and engagement rates
- 02Derive Customer IntelligenceGather a holistic view of your customers by combining data from all sources and sending it to SmarterHQ
- 03Measure and Optimize CampaignsSend relevant conversion event data to SmarterHQ for attribution and analysis of cross-channel spend
