Integrations
Collect and connect Optimizely data with mParticle
Optimizely provides easy-to-use A/B testing solutions.
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Links
Categories
PlatformMobile Web, iOS, Android, tvOS
Supports
Minimum mParticle SDK Version
Mobile Web1.1.1
iOS0.0
Android0.0
tvOS0.0
Data Types
Custom Event
Commerce Event
Screen View
User IDs
mParticle ID
Push Token
Customer ID
Facebook ID
Twitter Handle
Google ID
Microsoft ID
Yahoo ID
Email Address
Other
Other 2
Other 3
Other 4
Microsoft Advertising ID
Other 5
Other 6
Other 7
Other 8
Other 9
Other 10
Mobile Telephone Number
Phone Number 2
Phone Number 3
Device IDs
Android Device ID
iOS IDFA
iOS IDFV
Google Advertising Identifier
Roku Advertising Identifier
Roku Publisher Id
Fire Advertising Id
Available Configurations Added
OutputEvents, Audience
Benefits
- 01Personalize the Customer JourneyStream real-time, actionable data to Optimizely to increase conversion and engagement rates
- 02Improve the Customer ExperienceCollect and analyze behavioral data with Optimizely to improve customer onboarding and retention
- 03Send Data ImmediatelySend data from mobile apps, web pages and more to Optimizely without any custom development required
