Integrations
Collect and connect Mixpanel data with mParticle
Mixpanel's mission is to increase the rate of innovation. Companies use Mixpanel to analyze how & why users engage, convert, and retain in real-time on web, mobile, and IoT devices, and then use the data to improve their products.
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Supports
Minimum mParticle SDK Version
iOS2.3.1
Android1.6
Unity iOS0.0
Unity Android0.0
tvOS0.0
Mobile Web0.0
Out of Band0.0
Roku0.0
Xbox0.0
FireTV0.0
Data Types
Session Start
Session End
Screen View
Custom Event
Crash Report
Push Registration
Commerce Event
User Identity Change
Application State Transition
User IDs
mParticle ID
Customer ID
Email Address
Other
Other 2
Other 3
Other 4
Device IDs
Android Device ID
iOS IDFA
iOS IDFV
Google Advertising Identifier
Available Configurations Added
InputFeeds
OutputEvents, Audience, Data Subject Request
Benefits
- 01Improve the Customer ExperienceCollect and analyze behavioral data with Mixpanel to improve customer onboarding and retention
- 02Measure and Optimize CampaignsSend relevant conversion event data to Mixpanel for attribution and analysis of cross-channel spend
- 03Enrich with Third Party DataEnrich Mixpanel data with data from other third-party services for enhanced insight and actionability