Integrations

Collect and connect Facebook Offline Conversions data with mParticle

Facebook Offline Conversions is an API which allows mParticle to send events to Facebook not bound to any particular OS.

Minimum mParticle SDK Version

Out of Band0.0

Data Types

Commerce Event

User IDs

Email Address

Device IDs

Available Configurations Added

OutputEvents

Benefits

01
Personalize the Customer Journey
Stream real-time, actionable data to Facebook Offline Conversions to increase conversion and engagement rates
02
Derive Customer Intelligence
Gather a holistic view of your customers by combining data from all sources and sending it to Facebook Offline Conversions
03
Measure and Optimize Campaigns
Send relevant conversion event data to Facebook Offline Conversions for attribution and analysis of cross-channel spend