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Integrations

Collect and connect Cortex data with mParticle

Cortex provides a Machine Learning platform for Marketing, AdTech, and Product teams to transform user data into automated decisions powered by Machine Learning. These decisions include next-best-action, next-best-offer, and more.

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Integration Icon
PlatformiOS, Android, Mobile Web, tvOS, Roku, Out of Band, Alexa, SmartTV, FireTV, Xbox, Unity iOS, Unity Android

Supports

Minimum mParticle SDK Version
iOS0.0
Android0.0
Mobile Web0.0
tvOS0.0
Roku0.0
Out of Band0.0
Alexa0.0
SmartTV0.0
FireTV0.0
Xbox0.0
Unity iOS0.0
Unity Android0.0
Data Types
Session Start
Session End
Screen View
Custom Event
Crash Report
Push Registration
Application State Transition
Commerce Event
Uninstall
User IDs
mParticle ID
Device IDs
Available Configurations Added
InputFeeds
OutputEvents, Data Subject Request

Benefits

  • 01
    Personalize the Customer Journey
    Stream real-time, actionable data to Cortex to increase conversion and engagement rates
  • 02
    Improve the Customer Experience
    Collect and analyze behavioral data with Cortex to improve customer onboarding and retention
  • 03
    Derive Customer Intelligence
    Gather a holistic view of your customers by combining data from all sources and sending it to Cortex

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