Integrations

Collect and connect Actable data with mParticle

Everything you need to make your customer data work better: Actable analyzes, enhances, orchestrates and activates customer data through your owned and licensed data and technology stack to maximize marketing impact

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Supports

Minimum mParticle SDK Version

Data Types

Custom Event

User Attribute Change

User IDs

Customer ID

Device IDs

Available Configurations Added

InputFeeds

Benefits

01
Personalize the Customer Journey
Stream real-time, actionable data to Actable to increase conversion and engagement rates
02
Improve the Customer Experience
Collect and analyze behavioral data with Actable to improve customer onboarding and retention
03
Derive Customer Intelligence
Gather a holistic view of your customers by combining data from all sources and sending it to Actable

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