Integrations

Collect and connect AB Tasty data with mParticle

AB Tasty is a customer experience optimization company. We help brands build better user experiences and unlock new levels of possibilities, faster.

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Supports

Minimum mParticle SDK Version
Data Types
User IDs
mParticle ID
Device IDs
Available Configurations Added
OutputAudience

Benefits

  • 01
    Personalize the Customer Journey
    Stream real-time, actionable data to AB Tasty to increase conversion and engagement rates
  • 02
    Improve the Customer Experience
    Collect and analyze behavioral data with AB Tasty to improve customer onboarding and retention
  • 03
    Measure and Optimize Campaigns
    Send relevant conversion event data to AB Tasty for attribution and analysis of cross-channel spend

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