Company
Welcome to the new mParticle
One platform, one goal: Turn customer data into customer joy
Deep-dive into the new mParticle: A unified platform and updated UI
At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.
Videos
mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth
The global QSR brand's loyalty campaigns, powered by mParticle, led to a remarkable 75.5% year-over-year revenue surge.
Growth
New customer data platform research sets the record straight
mParticle Product
Lifetime Audiences and User Attribute Forwarding
How to embed trust in the customer journey
Top Marketing Technologists to Watch in 2019?
Data Master: Great data, easier than ever.
The rise of mobile banking strategy
Introducing Audience Download
Engineering
Cognetik and mParticle: Simplify mobile tags
Experiment across the customer journey
What’s new at mParticle, November 2018
10 Critical data infrastructure capabilities
mParticle at EyeforTravel Amsterdam
What’s new at mParticle, October 2018
How Bleacher Report automates their data pipeline
CDP use cases: Retail Banking
Customer Data Platform Use Cases Guide: Media
Customer Data Platform use cases: QSR
mParticle deepens Facebook integration
Customer Data Platform Retail use cases
What’s new at mParticle, September 2018
Customer Data Platform use cases: Travel
Get ready for iOS 12
The new consumer marketing
How to plan your integrated data layer
Three Ways to leverage in-store QR codes
What’s new at mParticle, August 2018
The essential Customer Data Platform reading list
The Customer Data Platform vendor landscape
Gain visibility into how customers engage with iOS App Extensions
What’s new at mParticle, July 2018
Improve product experience with unified data
CDP vs. DMP: What’s the difference and which one should you use?
Let’s talk about how mParticle can get your business ready to scale. Fast.
Try it yourself. See the difference one platform can make.