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connected-by-mparticle

Growth

Connected, by mParticle Episode 2: Winning the streaming wars with Danny Joseph of Discovery

mparticle-pathways

Company

Announcing the Pathways Partner Program and Partner Portal

customer-data-platform-implementation

Growth

How to prepare for your Customer Data Platform implementation

Engineering

What is data integrity and why does it matter for customer data?

Engineering

Debug customer event collection in real time

mparticle-yahoo-integration

mParticle Product

Power first-party advertising with mParticle's Yahoo! integration

mparticle-data-integrations

Engineering

Everything you need to know about data integrations

Engineering

How do CDPs benefit engineers?

Engineering

What is a data plan, and why is it important to have one?

mparticle-movable-ink

Growth

Three mobile campaigns that quickly grab consumer attention

mparticle-customlytics

Growth

Verbessert den Customer Lifecycle deiner mobilen App

mparticle-customlytics

Growth

Improve your mobile app customer lifecycle: Increase efficiency with a Customer Data Platform

mparticle-customlytics

Growth

Improve your mobile app customer lifecycle: Using the Customlytics Marketing Master Map

align-with-apple-att

mParticle Product

Aligning with Apple’s AppTracking Transparency Requirements

mParticle Product

Part 2: Integrate your Shopify eCommerce Store with mParticle

mParticle Product

Part 1: Integrate Server-side Events from your Shopify eCommerce Store with mParticle

mparticle-shopify-integration

mParticle Product

Simplify eCommerce Data Management with mParticle’s Shopify Integration

certified-solutions-partner-program

mParticle Product

Introducing the new Certified Solutions Partner Program (beta)

Engineering

What is a UUID?

customer-data-platform-tracking-plan

Growth

6 tips for building a Customer Data Platform tracking plan

tech-for-black-founders

Company

Celebrating one year of Tech for Black Founders

probabilistic-vs-deterministic

Growth

Probabilistic vs deterministic: Which method should you be using for identity resolution?

Growth

How to leverage user data to improve customer service

Engineering

How we improved our core web vitals by migrating to Gatsby

Engineering

What is Gatsby?

mParticle’s new integration with Zendesk gives you a low-cost way to improve your CS experience by taking all the user data you’re already collecting for your marketing and product teams and making the most relevant data points easily available to your CS team as context for each support ticket.

mParticle Product

Personalize Support with mParticle and Zendesk

mParticle Product

Smartype Custom Receivers

iOS 14.5 will bring significant changes to the way iOS apps handle privacy and user tracking transparency.

mParticle Product

Get ready for Apple’s App Tracking Transparency Framework

Growth

How to set up your Customer Data Platform team

What is data engineering?

Engineering

What is data engineering?

Comparing SQL and Python for Data Analysis use cases.

Engineering

Python and SQL: Complementary tools for complex challenges in data science

building audience segments

Growth

Where should you be building your audience segments?