Company
Welcome to the new mParticle
One platform, one goal: Turn customer data into customer joy
Deep-dive into the new mParticle: A unified platform and updated UI
At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.
Videos
mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth
The global QSR brand's loyalty campaigns, powered by mParticle, led to a remarkable 75.5% year-over-year revenue surge.
mParticle Product
How much does your SDK weigh, mParticle?
Inbound and outbound API enhancements
Announcing our integration with ironSource
Growth
How Venmo increased user engagement by 30%
Why thinking bigger about data strategy is your only real option
Engineering
How to use native iOS and Android services in your hybrid app
Third-party segment insight
The real reason mobile DMPs don’t make sense
Announcing our Millennial Media, Google Ads, and AppLift Integrations
Stop your app journey from going off-course
Choosing the right SDK for your mobile app
Free Report: The State of Mobile App Marketing, 2016
New office, team members, and more!
mParticle Launches with $3 Million Seed Round
mParticle raises $15 million Series A led by Social Capital
Mappings
Mobile shock: Too much change in a short period of time
Product Update – Services Page Redesign
App marketing using audience targeting
Multi-factor authentication (MFA) and single-sign on (SSO) support
The problem with app updates: Communication breakdown
Which mobile SDK should I put in my app?
Preparing for iOS 9 – NSURLSession
Segment Builder Enhancements
SDKs for mobile marketers 101
Instrument your mobile app with Swift and mParticle
Why web solutions won’t solve your mobile app challenges
App development: Planning for the long term
The secret to mobile app growth
Why webhooks aren’t enough for rapid deployment
How to improve data control with SDK consolidation
Announcing our Amazon Mobile Analytics integration
Let’s talk about how mParticle can get your business ready to scale. Fast.
Try it yourself. See the difference one platform can make.