LoginContact usExplore demoGet a demoContact us

Blog

Featured

Created with Sketch.
Filter by tag
Q4 product updates

Company

mParticle Q4 Product Innovations

The end of the year is always a time for reflection, and this year, we’re rethinking what customer data can—and should—be. Enter CDP 2.0: the zero-waste CDP. It’s a smarter, more intentional way to turn customer data into tangible, sustained value, without waste, inefficiency, or complexity.

Why Zero-Waste Is Now

Growth

Introduction: CDP 2.0—Why Zero-Waste Is Now

Michael Katz
mParticle 2.0

Company

Deep-dive into the new mParticle: A unified platform and updated UI

At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.

Joe and the juice

Videos

mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth

The global QSR brand's loyalty campaigns, powered by mParticle, led to a remarkable 75.5% year-over-year revenue surge.

Q4 product updates

Company

mParticle Q4 Product Innovations

What is a conversions API

Growth

What Is a Conversions API, and Why Marketers Need It Now

Buying a CDP Today

Growth

Part Eight: Buying a CDP Today

CDP 2.0 and Zero-Waste

Growth

Part Seven: CDP 2.0 and Zero-Waste

CDPs Everywhere

Growth

Part Six: CDPs Everywhere

The Hidden Cost of Warehouse-Native

Growth

Part Five: The Hidden Cost of Warehouse-Native

Composable Gets Conflated

Growth

Part Four: Composable Gets Conflated

Zero-Copy as a Data Strategy

Growth

Part Three: Zero-Copy as a Data Strategy—The Role of Data Quality and Governance

The Rise of the Cloud Data Warehouse

Growth

Part Two: The Rise of the Cloud Data Warehouse

CDP 1.0: Moving bits

Growth

Part One: CDP 1.0—Moving bits

Why Zero-Waste Is Now

Growth

Introduction: CDP 2.0—Why Zero-Waste Is Now

delivering AI-Powered Precision in CTV

Growth

Delivering AI-Powered Precision in CTV: How mParticle Drives Intelligent, High-Impact Campaigns

mParticle Q3 Product Innovations

Company

mParticle Q3 Product Innovations

A thumbnail image showing the headshot of mParticle's CPO, Jason Lynn, along with some text with the blog post headline.

Company

Jason Lynn returns to mParticle as Chief Product Officer, leading the company into a new era of innovation

A photograph of a laptop screen showing the mParticle website

Company

mParticle rebrand: Turning customer data into customer joy

mParticle 2.0

Company

Deep-dive into the new mParticle: A unified platform and updated UI

The new mParticle featured image thumbnail

Company

Welcome to the new mParticle

Mach Alliance

Company

Leading the next generation of CDP solutions: mParticle celebrates acceptance into the MACH Alliance

onX

Growth

How onX accelerated marketing campaigns with mParticle's AI engine

Introducing Robin Geier

Company

Introducing Robin Geier: mParticle's Director, Digital Strategy and Business Value

TVBS partners with mParticle

Company

TVBS partners with mParticle to build a 360-degree customer view

mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

Company

mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

G2 recognizes mParticle for exceptional customer support

Company

G2 recognizes mParticle for exceptional customer support

How we reduced our S3 spend by 65% with block-level compression

Engineering

How we reduced our S3 spend by 65% with block-level compression

Nova

Growth

How NOVA Entertainment uncovered audience insights with a real-time customer data foundation

Evaluating an Enterprise CDP_ Consider these five critical requirements.

Growth

Evaluating an Enterprise CDP? Consider these five critical requirements.

Growth

How Lulo Bank improved customer onboarding with actionable customer insights

Build customer trust with the mParticle Didomi integration

mParticle Product

Build customer trust with the mParticle Didomi integration

Turn customer journey insights into action with Indicative Segment Activation

mParticle Product

Turn customer journey insights into action with Indicative Segment Activation

AI and Data Privacy_ How to ensure your AI programs are safe, responsible, and effective

Growth

AI and Data Privacy: How to ensure your AI programs are safe, responsible, and effective

mParticle releases enhanced support for Unified ID 2.0 (UID2)

mParticle Product

mParticle releases enhanced support for Unified ID 2.0 (UID2)

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

mParticle Product

Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration

Prev12345...15Next

See what’s possible with us.